Centro, an automated inventory control center designed to support growing ecommerce brands, has successfully secured $2 million in pre-seed funding. The round was led by Ripple Ventures and 2048VC, with participation from Valia Ventures and Comma Capital. The funding will be used to expand Centro’s offerings, including forecasting and procurement automation features, as the platform aims to drive new marketing initiatives in North America.
Meeting the Ecommerce Boom with Inventory Solutions
The global pandemic ushered in a remarkable wave of new business growth in the ecommerce sector. However, many scaling brands struggled to keep track of inventory across multiple warehouses, hindering their ability to meet rising demand. Centro aims to address this challenge by serving as an inventory control center, helping brands boost revenue and save valuable time by ensuring well-stocked inventory.
Solving Inventory Challenges
Andrew Liu, Co-Founder of Centro, formerly led inventory operations at SSENSE, a global luxury multi-brand online retailer. He realized the fragility of the global supply chain during the pandemic and identified a lack of modern inventory tools for brands. Jamyang Tenzin, Centro’s CEO and Co-Founder, also recognized this issue while working as a strategist at Shopify.
Centro offers automated inventory and supply chain tools for brands of all sizes, making an immediate impact on their profitability. The platform enables ecommerce retailers to efficiently manage inventory supplies and plan for peak sales periods, minimizing revenue risks. On average, growing brands face over $120,000 in unforeseen supply chain risks, a number that multiplies as the holiday season approaches.
Empowering Ecommerce Brands
Historically, inventory management software has been costly and inaccessible to many growing ecommerce brands. Centro fills this gap by offering a scalable, user-friendly solution that centralizes inventory, procurement, and risk management. This central hub empowers brands to optimize their operations, making it easier to drive sales and grow their business.
Game-Changing Solution for Retail
Ripple Ventures Partner Dom Lau emphasizes that Centro’s timing is ideal, given the growing demand in the fashion retail sector for a centralized inventory hub. Automation is driving Centro’s expansion, providing valuable revenue opportunities to brands amid supply chain challenges in the retail industry.
2048VC Partner Neha Khera underscores the enduring challenge of inventory management in retail and praises Centro’s data-driven approach and inventory control center as truly game-changing.
TL;DR
Centro, an automated inventory control center, has secured $2 million in pre-seed funding led by Ripple Ventures and 2048VC. Centro helps growing ecommerce brands efficiently manage inventory and supply chains, minimizing revenue risks. The platform offers a cost-effective solution, empowering brands to optimize operations and focus on business growth.
Hi, I’m Oren, founder at BIGINTRO, a content strategy agency that helps B2B companies drive growth. We develop search, social, PR, and content marketing strategies tailored to business goals. I also have a dog named Milo.