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Meet e23 Delivery, The Retail Tech Company Transforming Airport Shopping

Posted on October 11, 2022

Passengers like the opportunity to shop at airports, but stringent security checks and long distances between gates and shops often mean a challenging shopping experience. Additionally, passengers rushing to catch their flights means less time to find exactly what they’re looking for.

e23 Delivery, a company specializing in airport shopping, is one of the startups focused on improving the ‘on-the-go’ shopping experience.

The company’s proprietary technology, e23 Delivery allows airport retailers to target travelers from when they confirm their flight booking to when they board their flight, increasing airport shopping time, volume, and value.

Essentially, e23 Delivery brings airport shopping into the digital age. Now travelers can shop for the same beautiful products at any point in their travel journey, making the same impulsive purchasing decisions and getting the products to them at the gate. 

e23 DeliveryDelivery provides a much-needed, quick-commerce solution for airport retailers, including online sales and just-in-time logistics at airport terminals. As a result, retailers generate more revenue at the airport.

“e23 Delivery simplifies airport shopping in a way that’s natural to customers’ habits, namely impulse purchases,” explains E23 co-founder Alessandro Lo Piano. “Current e-commerce solutions assume that customers plan their airport shopping, which is false. With e23 Delivery, travelers can purchase at any point of the airport travel experience.” He also said.

About E23 Delivery

E23 Delivery was founded in 2021, in Rome and Cape Town by Alessandro Lo Piano and Petrus Janse Van Rensburg. They complement each other’s experiences and share the same vision about improving the airport shopping experience.

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Oren Todoros
Oren Todoros

Hi, I’m Oren, founder at BIGINTRO, a content strategy agency that helps B2B companies drive growth. We develop search, social, PR, and content marketing strategies tailored to business goals. I also have a dog named Milo.

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