Managing online reviews across platforms like Google can be a time-consuming task for hotels and other accommodation providers. However, neglecting these reviews can significantly harm a business’s reputation, as negative feedback spreads quickly among customers.
The Solution: Replyable’s Innovative Approach
Enter Kurt Walker, former Google Maps engineer, and co-founder Kevin Andres, an ex-Amazon engineer. Together, they’ve launched Replyable, a New York-based startup aimed at streamlining the online reputation management process for hospitality businesses. Leveraging artificial intelligence, Replyable automates review responses and offers actionable insights for enhancing online reputation.\
Empowering Businesses with AI Technology
Walker, CEO of Replyable, emphasizes the platform’s personal significance, having been an avid user of Google Reviews himself. He notes the importance of businesses actively engaging with reviews, signaling care and effort towards resolving issues and valuing feedback.
The technology functions by promptly notifying businesses of new reviews and suggesting suitable response strategies, including tone recommendations. While the AI model comes pre-trained with response templates, businesses can customize their responses upon joining, further refining the system and enhancing service quality.
Driving Positive Outcomes through Insightful Analytics
Walker underscores the pivotal role of customer reviews in shaping online reputation. Replyable not only facilitates efficient responses but also equips businesses with tools to track and analyze engagement impacts, ultimately fostering positive outcomes.
Future Innovations and Expansion
Replyable is actively developing features that utilize AI to gauge review sentiment. This enhancement promises businesses, particularly those with multiple locations, a comprehensive understanding of customer sentiment and targeted issue resolution.
Integration and Pricing
Presently, Replyable caters to Google Reviews, with plans to integrate Yelp and other platforms like Tripadvisor in the future. The startup operates on a subscription model, charging a monthly fee per location, with reduced rates for businesses with multiple locations.
TL;DR
- Replyable, founded by Kurt Walker and Kevin Andres, automates review responses for hospitality businesses using AI technology.
- The platform offers personalized response suggestions and insightful analytics to enhance online reputation management.
- Businesses can customize responses, contributing to model refinement and service improvement.
- Replyable plans to integrate with Yelp and Tripadvisor and operates on a subscription-based pricing model.
Hi, I’m Oren, founder at BIGINTRO, a content strategy agency that helps B2B companies drive growth. We develop search, social, PR, and content marketing strategies tailored to business goals. I also have a dog named Milo.