Skyscanner, the popular travel search platform, has introduced an innovative travel planning tool called “Dream and discover with AI,” harnessing the power of generative artificial intelligence (AI). This groundbreaking solution, powered by ChatGPT, is initially launching in beta across Australia, India, and Singapore, aiming to revolutionize how travelers plan their trips with AI assistance.
Empowering Travelers with Open-Ended Questions
“Dream and discover” offers travelers a unique approach to trip planning by allowing them to pose open-ended questions. Travelers can inquire about the “best cities for cultural tours” or seek out “hidden gems in Europe.” Additionally, the tool provides prompts like “short flights next weekend” and “foodie city breaks.” This innovative AI technology then utilizes these inputs to generate personalized recommendations.
Generating Recommendations and Destination Suggestions
The AI-powered tool not only generates recommendations but also provides three destination suggestions for each query. These suggestions are accompanied by flight links, making it easier for travelers to explore their options. To enhance the user experience, the tool includes imagery and destination information.
Seamless Integration with Flight Search
Once travelers decide on a destination, “Dream and discover” seamlessly connects them to Skyscanner’s flight search funnel. This integration streamlines the travel planning process, offering a convenient transition from exploring destination options to booking flights.
Skyscanner on Generative AI
Piero Sierra, Chief Product Officer at Skyscanner, expressed his enthusiasm for this innovative technology, highlighting its potential impact on the travel industry. He emphasized that generative AI is still in its early stages of implementation within the travel sector. With 56% of travelers visiting Skyscanner for travel inspiration, the beta launch aims to understand how generative AI can assist travelers during the discovery phase of trip planning. Skyscanner seeks to gauge user engagement and gather feedback to shape future product development.
A Vision for the Future
Skyscanner’s “Dream and discover with AI” represents one of many experiments the company is conducting to incorporate generative AI into its core proposition. The ultimate goal is to provide travelers with a seamless and confident trip planning experience.
Redefining Travel Planning with Generative AI
Skyscanner’s introduction of the “Dream and discover with AI” tool signifies a significant step in redefining the way travelers plan their trips. By combining the power of generative AI with open-ended questions and prompts, Skyscanner aims to offer travelers a more personalized and efficient trip planning process. The beta phase will not only help gather valuable feedback but also shape the future of travel planning with AI.
TL;DR:
Skyscanner’s “Dream and discover with AI” tool, powered by generative AI, is set to transform travel planning by allowing users to ask open-ended questions and receive personalized recommendations. This beta launch in Australia, India, and Singapore aims to gather user feedback and insights for future development, marking a significant step in the integration of AI into the travel industry.
Hi, I’m Oren, founder at BIGINTRO, a content strategy agency that helps B2B companies drive growth. We develop search, social, PR, and content marketing strategies tailored to business goals. I also have a dog named Milo.