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AI Hotel Reception

Transforming Hospitality with Easyway: The World’s First AI Hotel Receptionist

Posted on September 29, 2023

As the hospitality industry grapples with unprecedented staffing shortages, Israeli startup Easyway emerges as a trailblazer, introducing the world’s first generative AI hotel receptionist—an entirely automated guest communication platform. This groundbreaking solution leverages cutting-edge technology, combining GPT-4 with Easyway’s proprietary AI, to create a 24/7 virtual concierge that’s rewriting the rules of guest services.

Addressing the Hotel Industry’s Labor Challenge

As the hotel industry witnesses a resurgence, with demand expected to surpass pre-pandemic levels, it faces a formidable challenge—staffing deficiencies. Shockingly, a staggering 87% of hotels worldwide continue to grapple with severe workforce shortages. Easyway’s platform steps into this void, offering a lifeline to hoteliers striving to meet guests’ expectations and boost business growth.

Seamless Communication, Personalized Experiences

Easyway’s AI-powered concierge communicates with guests directly through diverse channels like iMessage, WhatsApp, and hotel websites. This innovative approach empowers hotels to provide rapid, pinpoint responses, all in the guest’s preferred language. Whether it’s accommodating late check-out requests or offering bespoke culinary recommendations, Easyway ensures a seamless and highly personalized experience for every guest.


Easyway’s impact transcends guest interactions. It delivers invaluable, data-driven insights that empower hoteliers to anticipate guest behavior effectively. This newfound intelligence streamlines staffing decisions and optimizes resource allocation.

The Promise of Personalization

Roy Friedman, co-founder and CEO of Easyway, emphasizes the pivotal role of personalization in the hospitality industry. Research underscores that guests prioritize tailored experiences when choosing hotels. Easyway’s user-friendly, generative AI platform places the power of personalization in the hands of hotels, enhancing guest satisfaction and operational efficiency.

Endorsements from Industry Leaders

Before adopting Easyway’s solution, Criterion Hospitality Group grappled with managing over 100 daily guest messages, leading to delays and suboptimal responses. With Easyway’s AI agent taking the reins, the staff can now focus on their core responsibilities, confident that guests will receive prompt and effective assistance.

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Sir David Michels, Co-owner and Chairman of Michels & Taylor and Former CEO of the Hilton Group, applauds Easyway’s role in addressing the global labor shortage plaguing the hotel industry. Its sophisticated automation ensures rapid responses, including in the guests’ native languages, proving a boon for both hotel operators and customers.

David Omland, Corporate Operations Manager at Penta Hotels, underscores the remarkable naturalness and efficiency of Easyway’s AI, relieving staff of a significant workload.

Empowering Multilingual Conversations

Easyway’s platform excels in facilitating two-way instant translation in over 100 languages, ensuring guests’ comfort and understanding during interactions. Whether guests need to communicate dietary restrictions, request specific cleaning times, report maintenance issues, or make travel arrangements, Easyway simplifies inquiries, reservations, payments, and feedback.

A Trusted Partner in Hospitality

Through unwavering dedication to revolutionizing guest services, Easyway has earned its status as a trusted partner in the hospitality industry. Collaborating with industry titans such as Intercontinental, Fairmont, Banyan Tree, Sofitel, Hilton Hotels, Penta Hotels, and Van Der Valk, Criterion Hospitality, Easyway is poised to redefine the future of hospitality services.

TL;DR

Easyway, an Israeli startup, introduces the world’s first generative AI hotel receptionist—a completely automated guest communication platform. It addresses the hospitality industry’s pressing staffing issues, offering personalized guest experiences and data-driven insights. With multilingual capabilities and streamlined guest interactions, Easyway sets a new hospitality standard, earning trust from leading hotel chains.

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Oren Todoros
Oren Todoros

Hi, I’m Oren, founder at BIGINTRO, a content strategy agency that helps B2B companies drive growth. We develop search, social, PR, and content marketing strategies tailored to business goals. I also have a dog named Milo.

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